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Sean Croxton

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4 Feb / 2020

Why Entrepreneurs Fail

I’ve been doing some thinking lately …

What’s been on my mind for these past few months — since I stumbled upon a set of eye-opening books by Gene Landrum, Ph.D. — is why so many entrepreneurs fail.

Why is it that some people seem to have what it takes to build successful businesses, while others tend to start and stop, start and stop?

Is the prospect of entrepreneurial achievement something that only the few among us are born with, or is it learned?

If you’re an entrepreneur, or you aspire to start your own business, what exactly is it that’s getting in the way of your entrepreneurial greatness?

7 Jun / 2017

Self-Sabotage: 7 Things I Wish I Knew Sooner

I wish someone would have told me… Before I spent a couple decades getting in my own way. Sabotaging myself time after time, goal after goal. I wish someone would have told me that everything I’d been feeling was normal. The fear. The doubt. That seemingly unshakeable sense of not being good enough. Not smart enough. …

30 May / 2017

I Give Up.

I woke up. No really, I literally woke up. It was a Tuesday morning a couple weeks ago. I’d spent much of the previous 3 or 4 days attempting to be fully present at Lisa Nichols’ live event while simultaneously cramming for an interview with Danielle Laporte like it was final exams week. Story of my …

10 Feb / 2017

How I Make Money.
(The Honest Truth)

It’s a question I get all the time …

“How do you make money doing a FREE podcast?”

Well, uhhhhhhhh.

Honestly, the way I earn a living is so unconventional I seldom feel like explaining it. And when I actually do take the time to break it down to someone, they either think I’m lying, that it sounds way too good to be true, or their eyes glaze over about twelve seconds in.

But seriously, I feel like if more people knew how I earned a living, there might be way less people sitting in traffic every morning headed to jobs they hate. They’d have more time to spend with loved ones. And they’d be able to contribute to the world in the most remarkable ways.

I mean, if you really think about it, about 90% of the emails I send you have no product offer. No sales pitches. Just FREE content that helps people, without some kind of underlying agenda. It’s truly what I love to do.

But I also have to earn a living. Of course I can’t buy food or pay my mortgage with Les Brown clips and Bob Proctor interviews, ya know.

So let me pull back the curtain and show you how this whole thing works in 5 simple steps.

15 Jan / 2016

Lessons from a LONG Vacation.

I was off to a rough start, knee-deep in what author Martha Beck calls “the space between stories.” That weird purgatorial place where a chapter in the book of your life has run out of words and the next chapter has yet to be written. The blank page. It can be a waste of a tree, or the dawn of possibility. A moment to reflect and be grateful for what was, or a terrifying reminder of the uncertainty of what’s to come.

It is in this space that the fear of the unknown resides, prodding us to mindlessly scribble where the last chapter left off. The postscript returns us to safety and familiarity. We can remain there in perpetuity, avoiding the blankness of the space between. Yet we will always be haunted by what awaits us on the other side.

Truth be told, I have no idea what I’m doing right now, other than being myself. Two months ago, I even found that (simply being me) difficult to do. I had uploaded the 348th and final episode of Underground Wellness Radio, written one last email to my subscribers, and was DONE. Seven years of my life, over.

In hindsight, I had been done for about a year or so. Mentally, at least. I was scribbling in the postscript, interviewing health experts because it was expected of me. Because I knew I was helping people get their health back. Because I knew I was good at it. And of course, because the money was good. Life-changing, in fact.

But I was depleted. The final paragraphs of my Underground Wellness chapter were lifeless chicken scratches. The once-enthusiastic tone had gone dark and borderline angry.